Soft Rock Technologies Sdn Bhd (SRT) was founded in 2010 by Mr. Wilhelm Schellenberger with headquarters in Penang, Malaysia. In 2012, Mr. Weng Keong Lan joined SRT first as an employee, and later as a partner. Since then, they have lead the company together to provide customers with a comprehensive portfolio of services for process, production, and building automation. Decades of experience, highly motivated employees, up-to-date technologies, tools, and products combined with a network of international partners qualifies SRT to manage and execute nearly every type of customer request. With German and Malaysian roots, SRT combines the best of European and Asian attributes such as, innovation, creativity, flexibility, reliability, and local cost advantages to results in a competitive package. Together with experience of cultures and mindsets, as well as a knowledge of local languages, SRT is a choice partner for both continents.

To effectively use engineering concepts and technologies for the benefit and good of mankind, while striking a balance between technological and moral limits.

To push innovation without giving up privacy or our own self-determination. To be a valuable and successful player in a world dominated by big global companies.

As a “smart automation company”, SRT has a big responsibility towards its customers, its people, products, and investments. Therefore, in line with our vision. it is our task and duty, to generate added value and advantage to our customers.

For our customers, we will always be a reliable, trustful, transparent, and innovative partner. We will share our knowledge and deliver consistent high-quality and cost-efficient work. We will also fore fair and respectful relationships with our suppliers. Through continuous development and quality control we will ensure that our customers always obtain the best available product.

Within this commitment to our customers, our employees are the most important factor. Therefore, we strive to provide them with an interesting and ambitious workplace, with room for their own initiatives and intellectual approaches. We ensure that our employees are trustworthy, well-trained, and are technically up-to-date. This results in high quality and diligently executed work.